The Value of REALTOR Membership – Community

We Care for Your Community

Whether it’s sending aid to ­hurricane-devastated areas, building homes for low-income families, or collecting clothes for a local shelter, caring for communities is an important part of the REALTOR® mission. Through the REALTORS® Relief Foundation, tens of millions of dollars in aid have poured into communities hit by wildfires, tornadoes, floods, and hurricanes.


Reprinted from NAR.REALTOR/RAE Fall 2018

The Value of REALTOR Membership – Media outreach

Media Outreach on Your Behalf

NAR is in constant contact with media outlets nationwide to provide accurate housing data and forecasts and to dispel myths about the industry. We speak to the media and, through social media channels, direct to the public on your behalf and that of buyers, sellers, and homeowners. We are a trusted media source for REALTOR® commentators, like you, who can provide insights into local markets.


Reprinted from NAR.REALTOR/RAE Fall 2018

Value of REALTOR Membership – The Brand

 A Strong Brand Behind Your Business

NAR communicates directly to consumers to let them know you’re the best in the industry through the award-winning, multimillion-­dollar Consumer Advertising Campaign, which educates the public on the benefits of working with a REALTOR® and how REALTORS® differ from other real estate practitioners. The REALTOR® global brand, which represents ethics and expertise, is a powerful marketing tool that only members can use. In addition, you have exclusive access to a .realtor domain and the .realestate member pre-sale. When combined, the two domains help a strong digital presence.


Reprinted from NAR.REALTOR/RAE FAll 2018

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